INTENTION MATTERS A LOT

      in-ten-tion  -- noun \in-`ten(t)-shen\

      : the thing that you plan to do or achieve

      : an aim or purpose

The subject of my musings today is INTENTION - IMAGES OF A DESIRABLE FUTURE THAT DRIVE YOUR DAILY BUSINESS BEHAVIOR ONWARD TOWARD AMAZING RESULTS.

Here we go…

INTENTION – FIRST & FOREMOST – BECAUSE GOALS & VISION DRIVE BEHAVIOR & RESULTS

This stuff is so very, very important. 

INTENTIONS that are sparklingly clear, strong and compelling - that are aligned with your deepest heartfelt interests - and within the realm of possibility - inspire, motivate and create passion - become the fuel and the spark to take action in the pursuit of everything you must do in the process of growing and improving your business.

The ACTION that you take day to day and week to week - goes far better - and is far more likely to produce DOUBLE YOUR INCOME RESULTS - when your INTENTION is unrelentingly compelling.

Before you engage the DONE BUSINESS SOLUTION^® - CONTINUOUS IMPROVEMENT CYCLE - with the expectation that measurable progress in reasonable time will occur, you must be inspired and motivated by INTENTION. Then the improvement process is almost fun. Almost.

This imperative is the core of President Kennedy’s message - and the core of the Master-Mind Alliance^® too.

To project your INTENTION…you must have a strong and sincerely believable answer to three questions:

·       WHAT DO I WANT?

·       WHERE AM I GOING?

·       WHY DO I WANT TO GET THERE?

Now here’s the thing. Far too many business owners do not have answers to the three simple sounding questions. And the reason for that is plain. They are tough questions. They are questions that take deep thought and time to ponder. So how to start finding answers, that’s the question.

PICTURE IT, DRAW IT, 
GOOGLE IMAGE SEARCH IT, 

BRING THE INTENTION TO LIFE

DRAW your Intention anyway you can,

symbolize what it is with a picture.

Try this. Get a blank piece of paper and start drawing your future, the things you want to have, the things you want to do, the legacy you want to leave to your family and friends and all those who matter to you. Start BIG PICTURE. Then narrow it down to your business and your business-life today and in the next few months ahead. 

For inspiration do a Google Image search of key words and phrases that matter to you. Words like financial freedom, accomplishment, money, business growth, peace of mind, contribution, community, family, love, vacation, and so on. See what your mind experiences as you search through images. As you do this, if a particular image is attractive to you, that’s a clue, that image may have deeper meaning. Something about it might be compelling - and compelling images and the feelings that are associated with them is exactly what you need. 

For further inspiration revisit an event from your past. Your first bike ride, when you learned how to ride a bicycle. Remember how good that felt, that feeling of accomplishment and that feeling of freedom. Recall that feeling now. Hold onto it for a moment now. Search Google Images for a child riding a bicycle and see the joy all over his or her face. 

These good feelings and others like them are what you ought to be after as you think about projecting your INTENTION and growing and improving your business. You want to imagine today the good feelings you will experience as you achieve whatever goals and objectives you seek in the future. 

Images of future achievement - connected to expectations of how good you will feel when you get there - are incredibly inspiring. This is why people keep a picture of the next car they want to own, or of the type of house they’d someday like to have, on their refrigerator. Each time they see that picture they are inspired - and a piece of the feelings they expect to experience driving that new car away from the dealership or walking into the front door of that new house for the first time - come to them - causing them to smile just a little. Just enough to be motivating, just enough to inspire action aimed directly towards getting that car or that house.

For sure, President Kennedy nailed it. “Effort and courage are not enough without purpose and direction.” It’s the same with growing and improving your business. To be successful you must be crystal clear about what you want, where you want to go, and why. It’s all about spark, whatever it takes to get you going. 

President Kennedy called it Purpose and Direction. In business, we call purpose “Mission” and we call direction “Vision, Strategic Objectives and Goals.” In psychology we call purpose and direction “The Intention to Behavior Construct.” Whatever the name, it’s all the same stuff. It’s the notion of what you want, where you’re going and why. Doesn’t really matter what you call it. What matters is that you have it.

In my consulting practice and in the Master-Mind Alliance^® I have all too often seen people who are far less than clear about their Intentions and who have fuzzy answers at best to the questions about what they want, where are they going and why. For them the issue is the same. How to get more growth, how to set and act sensibly upon goals and how to move forward - how to make measurable progress in reasonable time. Without first getting answers to what, where and why, they are stuck rudderless, intention-less. This situation needs attention - immediate attention and resolution.

Once they do the work (answer the questions) and arm themselves with clear and compelling Intention - reasons to act - the better the chance that all appropriate behavior - leading to a successful outcomes - will follow. Simple. The stronger the Intention, the more likely DELIBERATE PRACTICE - leading to championship performance - is to occur, and for sustained long term victory- DELIBERATE PRACTICE is required.

So… once again. What do you want? Where do you want to go next? Why do you want to get there? What images or pictures and what good feelings are you associating with the answers to these three important questions? Work on this. When you climb into bed tonight let this be the last thing you think about. When you get up tomorrow, let this be the first thing you think about. And do that Google Image search. 

Good things of all kinds - and good feelings associated with them await you. They really do. Once INTENTIONS are clear, the rest is joyful pursuit.